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Interactive Austin 2009
It’s that time of year again and we are excited!
Interactive Austin 2009 is just around the corner and promises to deliver useful and much-needed social media information during these not-so-bright economic times. Last year, Austin’s social media experts came together to teach you what social commerce could do for your business. This year, they have come together to assist participants on how to integrate social media, Web 2.0 tools, and digital media into their corporate marketing plans to improve profitability.
IA 2009 will open up on April 27th with Dion Hinchcliffe, founder of Hinchcliffe and Co. and Web 2.0 University. Hinchcliffe will share his expertise in business strategy and social media with participants with his discussion on “Reinventing Business with Web 2.0.” As the Editor-in-Chief of Social Computing Magazine, an industry commentator for ZDNet, and as a global Web 2.0 consultant, Hinchcliffe is sure to provide some technological strategies that every company in today’s market should incorporate into its business plan.
A bonus keynote this year is Jive Software’s Chief Marketing Officer, Sam Lawrence. Lawrence, who has over 15 years of technology marketing experience, has worked with and for such major players in the technology world as Microsoft, 3Com, Dell and CNET. Lawrence will bring that experience to IA 2009 attendees with his collaborative presentation titled “No More Whip Cream on Dogsh*t – 20 practical ways to use social software to drive profitability.”
The afternoon will kick off with a keynote presentation by William Hurley, chief architect for BMC Software and chairman of the Open Management Consortium. William Hurley, who is also known as Whurley, is undoubtedly and expert on his topic of “Future Technology Trends and their Impact on Business and Culture.” As BMC’s expert in open source and cloud computing and a holder of 11 technology patents, Whurley will not disappoint.
You can probably understand why we are excited about this year’s Interactive Austin. Aside from the amazing technology that will be discussed, the keynote presentations and the many other panels will help arm all participants with the new tools they need to explore and transition their business into the new frontiers of social media.
We look forward to joining you in the conversation on the Web.